Pint-sized interviews that leave you smiling.

Ms. Viola is an internationally acclaimed personal coach and consultant for introvert celebrities, politicians, and famous authors/illustrators. In 2007, she received her PhD in Jungian Type Analysis from Vassar University. (But don’t bother trying to verify this due to the unfortunate eensy explosion they had in the Admissions Office.) Ms. Viola writes a syndicated column for Innie Mag and is the Coach in Residence for Shrinking Violet Promotions.

Other than developing a website/blog (in today’s cyber world, that’s a given,) what do you say is the most important marketing strategy for an introverted writer/illustrator?

Well, since I do represent the Shrinking Violets, you know how Mary and Robin love to spin ad nauseum about how important it is to write the best book you can. There’s that, of course. And they are forever sporting that Comfort Level Inventory. But, really, Terry, I think professional brow grooming is completely underrated. I’m conducting a field study right now on the correlation between high book sales at signings and good eyebrow care. Liz Gilbert has sold over one million books. Look at her brows! They are pitch perfect. Need I say more?

What bit of survival advice would you give to an introverted writer/illustrator who knows that they should attend conferences, workshops, etc., but knows it will be uncomfortable, deplete him or her of energy for days after, and would instead opt for a root canal?

Oh, just get the rotten little tooth pulled and get a shiny new dental implant. Wha-a-tt? Oh, conferences? Let me give you a little sports analogy, darlings. If you want to play in the Super Bowl, you’ve got to go to Spring Training. I know many of you don’t want to hear that, but publishing is, after all, a world of relationships and connections. You deserve every advantage you can give yourself.

This rule does not apply to you if you are JK Rowling, of course, but you’re not. (You should have seen her before I got hold of those eyebrows—you could have hidden a Weasley twin in each one.) And after a long day at conference, really, there is always room service and nice fat book to spoon with.

What is your favorite children’s joke?

Honestly, Terry, I just don’t think it is kind to make fun of children. I may need to do some coaching with you. Call me, dear.

Thank you, Ms. Viola! (I think…)


Comments are closed.